Ultimate Web Maintenance Checklist

Ever wonder the sort of web maintenance and improvements you could be doing to improve your online business? Use the handy reference below to help reveal possible areas of improvement and help connect all the digital dots.

Feel free to get in touch if you we like any assistance with any of the following maintenance & improvement efforts.

The Maintenance + Improvements Checklist for Businesses Who Care About Online Sales & Growth

Web Development Related Maintenance:

  • Website Task Management / Prioritization
  • Web Development Additions + Improvements
  • Landing Page Development + Additions
  • Animation / Visual Effect Management
  • Timing / Triggers / Display Management
  • Sidebar Additions / Improvements / Management
  • Layout / Structural Improvements
  • Styling / Spacing / Formatting Improvements
  • Content Management / Display
  • Page + Post Category Management
  • Content Updates + Additions
  • Content Creation Assistance
  • Navigation Management
  • Mobile Menu Management
  • Custom Page Not Found Management
  • Custom Search Page Management
  • Script Management
  • Code Management
  • Video Embed Assistance
  • Button / Call to Action Repairs

Administrative Maintenance:

  • Domain + Hosting Management / Support
  • Domain Owner / Admin Contact Management
  • Unnecessary Fees Checking
  • Renewal Management
  • Login / Password Management + Hardening
  • Admin Email Account Management
  • Review Stats & Reports
  • Web / Marketing / Maintenance Task Management
  • External Accounts Management
  • Support Ticket Management
  • Uptime Monitoring

Database Maintenance:

  • Database Bloat Checking
  • Database Cleaning
  • Database Error Checking + Repairs
  • Advanced Database Error + Table Repairs
  • Database Optimizations
  • Database Prefix + Password Hardening
  • Database Backups

WordPress Maintenance:

  • Maintenance Tasks Management
  • Website Maintenance Assessment
  • Manual Site Issue Checking
  • Manual Page Issue Checking
  • Functionality Testing + Improvements
  • WordPress Maintenance
  • Navigation Menu / Mobile Menu Repairs
  • Coding Optimizations & Repairs
  • Spacing, Styling, Formatting Tweaks
  • Staged + Tested Update Management
  • Advanced Theme Adjustments
  • Theme + Template Kit Maintenance
  • Theme Conflict Monitoring + Repair
  • Site Health / Error Checking + Repairs
  • Mobile + Tablet Optimization / Adjustments
  • Visual Anomaly Checking + Repairs
  • Spelling & Grammar Issue Monitoring
  • Functionality Checking
  • Configuration Adjustments
  • Title + Heading Management
  • Broken Link Checking + Repair
  • Broken Script Monitoring + Repair
  • Search Box Relevancy / Exclude Management
  • Server Cleanup / Junk Removal

Plugin Maintenance:

  • Plugin + Addon Maintenance
  • Outdated Plugin Checking / Removal / Replacement
  • Old Broken Plugin Removal / Replacement
  • Manually Update Failed Plugins
  • Plugin Conflict Checking + Repairs
  • Unnecessary Plugin + Addon Decommissioning
  • Slow Bulky Plugin Replacement Auditing
  • Old Plugin Temp Files / Junk Cleaning
  • Failed Plugin Update Monitoring + Repair

Image Management:

  • Royal Free Image Sourcing
  • Image Naming, Sizing / Placements
  • Remove Old Unused Images + Uploads
  • Image + Video Loading Optimization
  • Image Optimizations
  • Large Image Reductions / Optimization
  • Lazy Loading Images + Videos
  • Broken Image / Thumbnail / Video Repairs
  • Image Alt Tags / Titles / Descriptions
  • Image SEO Improvements

Performance Maintenance:

  • Performance Task Management
  • Overall Website Performance Assessment
  • Performance Testing + Optimizations
  • Performance Maintenance / Tasks
  • Google PageSpeed Desktop / Mobile Testing
  • Gtmetrix Speed Testing / Optimizations
  • Pingdom Speed Testing / Optimizations
  • Memory & Resource Limit Increases
  • Disable Unnecessary Theme Options / Addons
  • Disable Unnecessary Elements / Addons
  • Object + Browser Caching
  • Cache Maintenance / Flushing
  • Coding Optimizations & Repairs
  • HTML / CSS / Javascript Optimization
  • Remove Old Unused CSS
  • Page-Level Script Management
  • Pre-Loading Elements
  • Defer Loading of JavaScripts
  • Script Optimization Exclusion Management
  • Cron Control
  • Server Performance Testing & Recommendations
  • Upgrade to Newer PHP
  • Hosting Support Collaborative Performance Efforts
  • Page-Level Performance Tweaking
  • Mobile + Tablet Speed Testing / Optimizations
  • Reduce Render Blocking
  • External HTTP Request Optimization
  • Server Related Cache Management
  • Performance Troubleshooting
  • Issue + Manage Applicable Support Tickets

Login Security:

  • User Accounts Assessment
  • User Permissions Hardening
  • Weak Website + Database Password Assessment / Hardening
  • Multi-Factor Login Authentication
  • Login Security / IP Whitelisting
  • Website Keys + Salts Password Changing / Hardening

Security Administration:

  • Enable Admin Security Notifications
  • Enable Website Error Logging + Alerts
  • Review On-Site Security Logs
  • Review Server Level Security Logs
  • Server Memory / Resource Management

Backup Security:

  • Pre-Maintenance Site + Database Backup
  • Backup .Htaccess + Wp-Config
  • Full On-Site Website & Database Backup
  • Full Server Side Website + Database Backups
  • Full Off-Site Website & Database Backup

Marketing Maintenance:

  • Marketing Task Management
  • SEO / Technical SEO Auditing
  • Marketing Checkup / Issue Mining / Auditing
  • SEO Tools Management Installation / Upgrade
  • SEO Tools Configurations / Technical Management
  • SEO Tools Error Checking / Optimization
  • Current Desktop / Mobile Visitor Analysis
  • Search Term Analysis
  • Investigate Traffic Drops
  • Domain Health Checking + Optimization
  • Email Health / Junk Folder Prevention
  • Google Analytics Setup / Integrations
  • Google Search Console Setup / Integrations
  • Google Error Checking + Repairs
  • BING Marketing Setup / Configurations
  • BING Error Checking + Repairs
  • Add Missing Page Titles, Page Descriptions
  • Add Missing Product Titles, Descriptions
  • Misused H1, H2, H3 Correction
  • Page-Level SEO Score Improvements
  • Product Level SEO Score Improvements
  • Page Title / Description / Heading Improvements
  • Snippet Improvements + Additions
  • Blocked Resource Auditing + Correction
  • Broken Link Maintenance
  • Conversion Optimization Tweaks
  • Favicon / Mobile + Tablet Icons
  • De-indexed Page Checking + Reindexing
  • Disable Unnecessary Site Elements (To conserve SEO)
  • AMP Error Checking / Maintenance / Decommissioning
  • HTTP Error Maintenance
  • Mobile Traffic Assessment + Improvements
  • Noindex / Nofollow Management (To conserve SEO)
  • Redirection Management, Maintenance
  • HTTP / WWW Redirection Management
  • 404 / 410 Error Maintenance
  • Repair Critical Technical SEO Errors
  • Search Box Relevancy Maintenance
  • Internal Linking Improvements
  • Navigation SEO Improvements
  • Search Engine Crawl Error Auditing
  • Search Engine Friendly URLs / Improvements
  • SEO Maintenance / Additions / Improvements
  • Setup Robot.txt + Optimizations
  • Sitemap Maintenance
  • Technical SEO Checking + Repairs
  • Technical SEO Site-Wide Improvements / Optimizations
  • Marketing Maintenance Duties
  • Marketing Related Support Tickets + Collaborations

Form Maintenance:

  • Form Submissions Testing
  • Form Updates + Additions
  • Form Integrations / Testing
  • Field Mapping
  • Conditional Logic / Triggers
  • Multi-Step / Sequencing
  • Form Optimizations
  • Field Dropoff Testing / Heatmaps
  • PDF Copy Sent By Email
  • Segmentation / Relevancy
  • Submissions Management

Form Security:

  • Contact Form / Signup Form Security
  • Web Form / Application Form Security
  • Lead Capture Security
  • Recaptcha Installation / Management

Workflow Maintenance:

  • Workflow Task Management
  • Business Development / Operational Improvements
  • Advanced Workflow Customizations
  • Advanced CRM Support & Integrations
  • Domain Based Email Account Assistance
  • Email Health / Junk Folder Prevention
  • Automation + Workflow Assistance
  • Autoresponder Management / Routing / Coding Ops
  • Advanced Form Support + Improvements
  • Form Submission + Lead Capture Submission + Testing
  • Lead Capture Display Management + Routing
  • Landing Page Management / Improvements / Testing
  • Routing / Notifications Management
  • Funneling / Sequencing
  • Field Mapping / Integrations
  • Confirmations / Thank You Page Updates
  • Integrations / Automations / Syncing
  • CRM Customizations / Integrations / Syncing

Server Security Administration:

  • Cloudflare Security Hardening (If Applicable)
  • Server Firewall Activation (Subject to Hosting Availability)
  • SSL Error Checking + Repairs
  • Enforce HTTPS on all Links
  • Domain Blacklist Checking + Removal Efforts
  • Domain Health & Protection Assessment
  • Domain ID Protection Implementation
  • Email Authentication Measures

Ecommerce Maintenance:

  • Ecommerce Task Management
  • Add Additional Products
  • Product Management + Display
  • Product, Price, Description Updates
  • Product SEO / Technical SEO
  • Product Addons / Variation Updates
  • Product Sales / Bundles / Pricing Adjustments
  • Featured Product Adjustments
  • Checkout Testing + Abandonment Monitoring
  • Order Email Template Customization
  • Shipping Configurations + Testing + Adjustments

Ecommerce Security:

  • WooCommerce Maintenance Analysis / Auditing
  • WooCommerce Integrity Assessment
  • WooCommerce Outdated Plugin / Addon Analysis
  • WooCommerce Vulnerability Testing
  • WooCommerce Registration / Login Form Hardening
  • Payment Gateway Hardening
  • Fraud Detection Installation
  • Customer Login Security

Security Maintenance:

  • Security Task Management
  • Software / Installation Security Efforts:
  • Website Installation Integrity Assessment + Repairs
  • WordPress Security Best Practises
  • PHP Version Assessment + Upgrading
  • Theme Vulnerability Assessment + Hardening
  • Changed File Monitoring / Auditing
  • Check Root Dir for Strange Files
  • Disable Directory Indexing and Browsing From Hackers
  • Disable File Editor From Hackers
  • Disallow PHP Executions From Hackers
  • Enable WordPress Minor Version Auto-Updates
  • File-System / Directory Permissions Hardening

Advanced Security Measures / Maintenance:

  • Address Critical Advanced Security Vulnerabilities
  • Anti Fraud Detection + Prevention
  • Anti-Bot Protection / Monitoring
  • Brute Force Attack Prevention
  • Bad Backlink Checking / Removal Efforts
  • Enable Strong Password Requirements
  • Malicious Bot Blocking / Monitoring
  • Content Copy Prevention
  • Malware Scanning + Analysis + Full Removal
  • Hide Error Log + WordPress Version Info
  • Rogue Country / Foreign IP Blocking
  • Website Firewall Installation or Replacement
  • Firewall Configurations / Advanced Security Hardening
  • Website Firewall Checking / Configurations
  • Website Security & Vulnerability Penetration Testing
  • Website SPAM Comment Filtering + Removal

Contact Your Web Guy

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AB: (780)910-8395
BC: (778)557-7783

Ultimate Web Maintenance Checklist
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