Basic Adwords Management Plan
$299.00
AdWords marketing maintenance to keep your ads visible and performing.
Our Basic Google Ads Management Plan is designed for startups, local businesses, and brands with modest ad budgets under $1,500/month. This plan offers reliable campaign oversight, issue auditing, and steady performance improvements.
Plan Includes:
- π― Basic Campaign Management
- π Campaign Issue Auditing
- π οΈ Resolve Basic Issues
- π Basic Optimization
- π΅ Budget Monitoring
- π Ad Traffic Monitoring
- π§Ύ Ad Performance Auditing
- ποΈ Basic Keyword Filtering
- π Landing Page Review
- π Final URL Management
- π Basic Reporting
- π Basic Support Included
- β±οΈ Response Within 24 Hours
β Basic Google Ads Management β Features
Maintain a focused advertising campaign to ensure consistent visibility and reach for your target audience.
Identify and flag performance issues, delivery problems, or configuration errors that may affect ad performance.
Address common issues such as disapproved ads, keyword conflicts, and limited ad delivery.
Adjust bidding strategies, targeting settings, and campaign structure to improve overall ad efficiency.
Ensure your advertising budget is being spent efficiently while maintaining consistent ad delivery.
Monitor impressions, clicks, and engagement to understand how users interact with your ads.
Review ad copy performance, click-through rates, and engagement metrics to identify improvement opportunities.
Add negative keywords and remove irrelevant search terms to improve targeting accuracy.
Check landing pages for ad relevance, load speed, and user experience to support better campaign results.
Verify that destination URLs are functioning correctly, relevant to the ad content, and compliant with policies.
Receive a simple performance report summarizing campaign activity and advertising results.
Project Scope
π This package includes up to 2 hours of Google Ads Marketing Support per month.
β οΈ Performance Disclaimer: Marketing results depend on many external factors including platform algorithms, competition, and audience engagement. While strategic efforts are made to improve visibility and results, specific performance outcomes cannot be guaranteed.
π The client must provide required content, images, digital assets, feedback, and approvals in a timely manner. Delays in providing marketing materials may extend project timelines.
πΌ Additional Marketing Support: $120/hour billed in 15-minute increments.
π³ Payment & Terms
π§Ύ Payment Policy:
To secure a position in the AdWords management schedule, payment is required in advance of all services. This ensures dedicated time is allocated for ad strategy, setup, monitoring, and campaign optimization. Retainer invoices may be issued prior to the renewal date to encourage timely payments and consistent campaign coverage. A detailed receipt will be provided at the end of each management period.
πΌ Accepted Payment Method:
Payment can be made via INTERAC Email Money Transfer to: π§ spennyforhire@gmail.com
π
Ad Management Schedule:
AdWords Management Plans are delivered consecutively each month to maintain consistent optimization, reporting, and billing structure. Plans renew on the 1st of each month and include the management services outlined in your selected plan tier. Ad spend is billed separately through Google Ads and is the client’s responsibility to fund and maintain.
π Renewal & Cancellation:
Plans renew automatically on the 1st of each month unless canceled with 30 days’ written notice before the next billing cycle. You may cancel anytime with 30 days’ notice, and management services will continue until the end of the current paid term.
π Plan Scope Clarification:
AdWords Management Plans include strategy, ad copy, keyword research, performance monitoring, campaign optimization, and reporting. These plans do not include technical website fixes, landing page development, or conversion tracking implementation unless otherwise specified. If technical errors are impacting ad performance, a Marketing Maintenance Plan or separate support may be required.
βΈοΈ Pausing AdWords Management:
To pause AdWords Management services, a 30-day Pause Notice is required to prevent disruption to scheduling, reporting, and campaign health. Pausing management may lead to performance loss, reduced optimization, and limited account oversight.
If paused for more than 2 consecutive months, the account will be fully Off-Boarded to release allocated management resources.
When resuming after off-boarding:
- A $100 Re-Onboarding Fee will apply.
- The account may be placed on a waitlist depending on current availability.
β οΈ Missed or Late Payments:
Late or missed payments may result in a pause or termination of ad management services, including optimization, budget monitoring, and performance analysis. This may negatively impact campaign results. Reinstatement is based on availability and may require a new onboarding process.
β¬οΈ Plan Adjustments & Scheduling:
An appropriate plan is required to maintain a position in the ad management schedule. If ad accounts consistently require more time or management attention than allocated, an upgrade may be required to ensure full coverage and results.
π§° Additional Support:
Support for services not included in your AdWords Management Plan is billed at $120/hour, in 15-minute increments.
